March 2012
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Day March 29, 2012

Top-down vs. bottom-up: Which market analysis method is appropriate when disruption is knocking

In terms of platforms, IDC expects a relatively dramatic shift between 2011 and 2016, with the once-dominant Windows on x86 platform, consisting of PCs running the Windows operating system on any x86-compatible CPU, slipping from a leading 35.9% share in 2011 down to 25.1% in 2016. The number of Android-based devices running on ARM CPUs, on the other hand, will grow modestly from 29.4% share in 2011 to a market-leading 31.1% share in 2016. Meanwhile, iOS-based devices will grow from 14.6% share in 2011 to 17.3% in 2016.

Via: IDC – Press Release – prUS23398412

The company provides a stacked bar chart (follow link above) to illustrate their view of the market. I took the data they included and measured the implied growth rates for the product categories:

IDC is implying that in four years the tablet market will be growing at 10%, the Smartphone market will grow at 11% and the PC category will grow at 11%.

[Sponsor] PopClip for Mac

When Apple announced they were bringing iOS features “Back to the Mac” with OS X Lion (and doubled down on it with Mountain Lion), the iOS implementation of copy and paste was not included.

PopClip is a clever Mac app that brings iOS-style copy and paste to OS X, and raises the question of why Apple hasn’t done this already. If you’re curious as to how well it works, the answer is: pretty well. The most common sentiment in the user reviews is: “I’m hooked.”

If you have a Mac, you should check this out. You can download a free demo at  Pilotmoon Software. The full version costs $4.99 on the Mac App Store.

5by5 | The Critical Path #31: Greenlighting

Horace talks to Mike Schneider, a feature film development executive about what development means in the context of filmmaking. We cover the changes the development process faces, the impact of technology on business models and the future role of development in a more integrated film value chain.

via 5by5 | The Critical Path #31: Greenlighting.