Asymco reader profile: Mobile technology web software tech developer

The 200 most popular words used to describe the Asymco audience. The data is obtained from 4.3k twitter bios (approximately 55k total words). Generated using Wordle and a bit of Automator, grep, and BBEdit. Click/tap on image for more resolution.

A summary of the attributes of the best audience on the web.

  • KGB


  • I'd love to see a version that shows the differences between the common keywords of the asymco audience and the those of twitter's overall population.

  • I want to steal this for my site. except the husband bit.

  • Mobile developers follow you because you're one of the few sites that doesn't seem to have a bias; or at least write with a bias. The numbers / graphs you rely on are tough to slant. As a developer, I know what I read on this site could have real use in the future shaping of what I want to do.

  • Waveney

    Notable absences:

    Windows Mobile

    Perhaps this shows our reading tastes to be a bit self indulgent as well as focussed?

    • Self-indulgent, yes, if by that you mean we come looking only for info about asymmetric competition, Horace's adaptation of the concept of disruptive technology.

      The names on your list are clearly the Incumbents who are trying to protect their 2005 businesses from the unfair competition of using new technology.

    • CndnRschr

      All of those terms are from the last decade or earlier. Time waits for no man (or woman). In other words, perhaps the audience of this site are looking forwards rather than backwards?

    • Hamranhansenhansen

      No, the fact that you can have "mobile" and "developer" that large and no Flash or Windows is just indicative of the failure of Flash and Windows on mobiles. They are PC software. And archaic. I was a Flash and HTML3 developer in 1997, but iOS and HTML5 today.

    • Waveney

      I think I was trying to point out that there is a disconnect between 'old' media interest and accessing the 'new' directions. In other words, the lack of readership by the old school is indicative of how fast the industry is moving away from their corner of the industry. It's interesting how being in denial(or just plain hate) of another platform reduces your chances of catching the next wave because you don't find the info necessary to change direction.
      The lack of readership by 'others' seems to back this up.
      Meant to also mention what a super graphic Horace has provided. Does this sort of representation have a specific name?

      • Waveney

        My bad… just noticed 'Media' is there and very prominent, but only saw it after viewing on a larger screen rather than the iPad.

  • It looks like a lot of us same types are keen on understanding our own corner of the world.

    Of course, there are those in this population who want to hear what they want to hear (and others who don't show up for the opposite reason), and those of us who glom onto because there's something at stake and we're inquisitive enough to double-check and second-guess ourselves in as many ways as we can to avoid making expensive mistakes.

    It's hard not to think of Fox News vs. MSNBC in the first group, and Jon Stewart and Stephen Colbert in the second. 🙂 Fascinating.

    Horace, thanks for continuing to find new and different ways to be inquisitive, innovative, and push the envelope when it comes to data mining, interpretation and representation.

  • What, no radio astronomy?

  • Steve

    Where's "handsome"??? heh.

  • Ziad Fazel

    Horace, I am visualizing a Venn diagram showing the intersection of your 6300 Twitter followers, the ~4.3K who have bios, the 4000 commenters in Intense Debate, and your total number of unique visitors, which must be in the tens of thousands, perhaps over a hundred thousand.

    Is it possible to show your audience's willingness to disclose (bios), engage (comments) and use multiple social networking platforms (intersections)?

    By the way, the word that connects us happy readers best, which is missing from the wordmap, is Asymco. Keep up the fine work.

  • gctwnl

    This describes the Twitter-segment of the Asymco audience. How many of your audience are active on Twitter?