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Mobile phone market evolution: An animated view

I took the stacked cascade chart of profit/phone x phones sold into a multi-quarter animation subtitled “The evolution of Shipments, Revenue, Profitability and Cost structure of eight vendors selling mobile phones between second quarter 2007 and second quarter 2011.”

(I recommend selecting 1080p HD view and full screen to sufficiently resolve details.)

httpv://www.youtube.com/watch?v=Vg8idQCc1D8