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What is Apple's Realized P/E ratio?

The Price/Earnings ratio is a very simple measure of the “value” a company has. The Price is the current share price and the Earnings is usually the sum of the last 12 months’ earnings per share. In other words it measures how many of the last year’s earnings are built into the share price. Put yet another way it’s the answer to the question “If earnings don’t change, how many years will I have to wait before I’m paid back for my share purchase with retained earnings.”

So a company with a P/E of 10 implies that if nothing changes, in 10 years a share owner would “earn” back the price they paid for the share. Any earnings after 10 years would be “profit” for the share owner. You can imagine it even more simply as buying not shares but an actual small business of your own. You pay up front for it and then wait until it pays you back. After getting paid back for the initial purchase you then make money that you can set aside.

Obviously this figure of P/E is very sensitive to growth in earnings. Consider paying $100 for a share of a company having just earned $10/share last year. It would have a P/E of 10. If earnings stayed at $10/yr for 10 years, you’d “get your money back” in 10 years. However if earnings grow at 20% then next year the earnings would be $12 then 14.4 then 17.3 then 20.7 etc. Adding these up means you’d get your $100 back in five years, not 10.

So with a company growing at 20% the “realized P/E” is 5. You realized the price of $100 in five years’ worth of earnings. In the scenario above you paid expecting to wait 10 years but you got paid in five. If that’s your retirement plan then you can retire five years early. Not bad.

Let’s then look at what Apple gave investors as “realized P/E.” Continue reading “What is Apple's Realized P/E ratio?”

5by5 | The Critical Path #58: Going Commando

We discuss composing presentations on an iPad while on the road and, at long last, the completion of the Critical Path book. We examine Apple’s honing technique in design, and how it contributes to forging products that are as uniquely experiential as the traditional samurai sword.

What job is there for the iPad mini to do? How do we stay focused on fundamentals when it comes to analyzing Apple’s stock price?

via 5by5 | The Critical Path #58: Going Commando.

Why are tablets and smartphones insulated from tough economic conditions?

The iPad launched in April (i.e. Q2) 2010. Since then the PC industry (excluding Macs) has seen a decline in growth. The following graph illustrates global shipments as reported by Gartner:

Note that the growth rate has been negative for 4 out of the eight quarters since. The latest data shows a decline in shipments of over 9% bringing yearly growth to negative territory for the first time since the recession of 11 years ago. Continue reading “Why are tablets and smartphones insulated from tough economic conditions?”

What are books hired to do?

My talk at the TOC Frankfurt is available as a free Perspective download.

What are books hired to do?

[Originally presented October 9th, 2012 in Frankfurt Germany.]

I spoke about what books and other media are really hired to do. The basic needs of users are met by story tellers but the products of commerce often chase user attributes rather than their needs.

A talk on Manufacturing Miracles

My talk at the Tribute to Pike Powers is available as a free Perspective download.

Manufacturing Miracles.

[Originally presented October 8th, 2012 in Austin Texas.]

I present a short history of manufacturing ramps during World War II and the effects on the outcome of the war. A comparison is also made of value created vs. modern smartphone production.

Swipe Conference 2012 Keynote (Updated with audio track)

My Swipe keynote presentation is available as a free Perspective download.

Swipe Conference 2012 Keynote.

[Originally presented September 5th, 2012 in Sydney Australia.]

In it I present the history of personal computing and the shift to new platforms that foreshadows the dawn of a new era.

Using Capital Expenditures to predict Apple’s share price

It takes money to make money. That’s a cliché. But it’s also true. The interesting question is how much can be gained from how little.

In previous articles I explained how Apple’s expenditures of capital for equipment used in manufacturing affects their output of products. The relationship between capital in and product out should stand to reason.

The more surprising aspect of that analysis is that we get to know in advance how much Apple spends (since they tell us their budget a year before it’s spent.) and therefore it becomes possible to get a rough idea of how much they will produce. And since demand has generally been higher than supply we can get an estimate of how much Apple will sell.

The only missing piece to this logic chain is to estimate how much will shareholders benefit from the capital expenditure. I’ll try to establish the relationship through a build-out of graphs.

The first graph shows Apple’s share price at weekly resolution.

The time frame stretches back six fiscal years. The time span includes some dramatic periods including the financial crisis and the launch of the iPhone and iPad.

To illustrate the effect of the iPhone and iPad on this share price appreciation, I’ve overlaid a quarterly resolution graph showing revenues over the same time period with each product line shown separately.

 

Note that I’ve indexed the vertical scale to match approximately the highest peaks of both graphs. The two axes scales are shown separately on the left.

Continue reading “Using Capital Expenditures to predict Apple’s share price”

The Critical Path #57: There Were Too Many Newspapers in New York

A conversation with Philip Elmer-DeWitt on Apple’s relationship with the media. How did the relationship evolve, is it changing and how is Apple addressing different media channels. Philip brings 30 years of experience to Apple journalism and provides some poignant anecdotes about Steve Jobs, the folklore of Apple and the disruption of journalism itself.

via 5by5 | The Critical Path #57: There Were Too Many Newspapers in New York.

The Crucible of the Phone Market

[The following was originally published on LinkedIn.]

The US is in the forefront of smartphone usage. This has not always been the case. Five years ago only 3 percent of US phone users were using a smartphone, lower than the global average. At the time Palm and BlackBerry were the prominent devices in the US while in Europe Nokia’s push with Symbian and Microsoft’s licensing of Windows Mobile led to a smartphone adoption rate of about 7%.

All that changed with the iPhone. After 2007 the US began to rapidly catch up and eventually overtook all other regions in terms of smartphone adoption. The latest data from comScore Mobilens shows that the US is now effectively 50% penetrated. The following chart shows just how quickly this happened.

In December 2009 only 17% of Americans used a smartphone as their primary phone. As of August the total reached 49.8%. By today the US is effectively a majority smartphone usage country and it looks like there is no slowing. We might very well see the US reach saturation with 80% smartphone usage in another two years.

Continue reading “The Crucible of the Phone Market”

Speaking at TOC Frankfurt October 9 about publishing

This is a quick note to mention that I’ll be speaking at the Tools of Change (TOC) Frankfurt Conference this October on the eve of the Frankfurt Book Fair. Conference details:

  • Tuesday, 9 Oct. 2012, 8:30 a.m. to 6 p.m.
  • Frankfurt Marriott Hotel
  • Hamburger Allee 2
  • +49 (0) 69-7955-0
  • Directions

You can get a 20% discount if you use the following code when registering:

TOCPartner20TSpeaker

I’ll be speaking about the jobs publishers are hired to do. Without giving too much away, here is my synopsis of the talk:

We’re inclined to “categorize” or “segment” media according to its attributes. We think of visual, auditory or written forms as distinct. Within each of these definitions of media we further sub-segment according to the way they are packaged. As in books, periodicals, or TV vs. film and albums and singles. These definitions are convenient because they describe the product and the product has evolved into a distribution chain and a therefore a market. It becomes therefore analogous to think of a book market and a TV market and a periodicals market as if these are what people actually desire.

But what people desire are more basic things. They desire to feel good or to be comfortable or to escape into fantasy or to be aroused. They have thirsts for knowledge or flights of fancy or needs for belonging. Authors and story tellers have sought to serve these needs for as long as we’ve been humans, regardless of the medium. When you step back and ask what the real “markets” are you realize that we’ve categorized according to technical and business means of delivering these needs.

Business theorists have a word to describe this categorization: segmentation according to product attributes. It’s a common practice to define markets according to products rather than what these products are hired to do. The great Harvard marketing professor Theodore Levitt used to tell his students, “People don’t want to buy a quarter-inch drill. They want a quarter-inch hole!” The idea that you can categorize by what consumers want to get done rather than what you are selling them is not new but it’s still a very hard thing to get your head around. It’s become known as “Job to be done” segmentation and has changed product planning for many firms. If you apply this method to your industry you realize that the products you sell are in competition not with other products like them but with completely new products. A newspaper may be in competition with Angry Birds and a TV show with FaceBook and a Movie with a cinematic themed video game.

If you take the history of story telling and job to be done analysis into consideration you realize that technology has always played a part in how stories are told and re-told. This technological progress is accelerating and we are now in an era where apps are the new medium which can encompass much of any of the previous story telling mediums. Apps are so flexible and so easily distributed and consumed that they threaten to converge multiple media types. I’ll explain how app economics are affecting not just games, but all forms of publishing.

Asymco

Asymmetric Competition

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